Hubler will use these funds to enter new markets globally and increase its user base
BW Disrupt reported that Hubler has raised $1.5 million in a seed funding round, with plans to use the capital to enter new global markets, scale its no-code enterprise platform, and grow its user base across key industries. The fundraise validates Hubler's positioning in the enterprise no-code market and supports the next phase of the company's growth.
The seed round follows a period of customer traction in Hubler's core Indian enterprise market, where the platform has been adopted by organisations in retail, manufacturing, logistics, and financial services. The funding will enable Hubler to build out its product capabilities, expand its enterprise go-to-market function, and pursue international markets where demand for enterprise workflow automation is significant.
Hubler's platform enables businesses to build custom workflow applications — covering procurement, operations, HR, compliance, and vendor management — without writing code. The company's approach of making enterprise-grade workflow automation accessible to non-technical users has resonated with mid-market and large enterprise customers that need custom tools but cannot justify traditional development costs.
BW Disrupt's coverage situates the Hubler fundraise within the broader Indian enterprise SaaS investment landscape, where no-code and workflow automation platforms are attracting increasing investor attention as enterprises accelerate their digital transformation programmes.
With $1.5 million in seed funding, Hubler is positioned to expand its no-code enterprise platform to new global markets. The company serves enterprise customers across retail, manufacturing, logistics, and financial services in India, enabling operations teams to build custom workflow applications for procurement, vendor management, HR, and compliance — delivering operational software that goes from requirement to deployment in days, not months.